São Paulo

Past Events

October 10-12, 2016

In São Paulo, the rapid pace of change and critical crises across many sectors suggest opportunities for human-centered advancement that design can help inform. In October 2016, IIT Institute of Design will embark on its second year of the Strategy World Tour with a three day tour of São Paulo. A small group of designers, executives, researchers and students will participate in the immersive experience. We’ll visit leaders of the emerging finch industry like Nubank and Jeitto—leveraging new digital technology to provide financial services previously unavailable in the region—as well as leadership pushing the envelope on creative banking solutions. We’ll meet influential venture capitalists who support startups and workshop in the maker space WE FAB. We’ll visit Fluxo, a networked journalism collective created by Bruno Torturra, responsible for Mídia Ninja, a journalism phenomenon that emerged from the protests in Brazil. We’ll explore emerging examples of innovation solutions in education and those stemming from the global maker movement.


Schedule Highlights


In addition to the core program, we invite participants to attend an optional overnight at the scenic FAF coffee farm and bed and breakfast on the outskirts of the city on the Saturday and Sunday preceding the tour.


Meet the founder of Mídia Ninja and Fluxo on a networked view of digital media and political journalism in Brazil.


Discuss the networks important to Natura’s strategy: distribution, economic development, open source network.


Discussion and workshop at WE FAB, the maker spaces working with Natura on open source innovation efforts.


Visit dr. consulta clinic to experience new healthcare model. Discuss strategy with chief of operations.


Visit with Nubank leadership to discuss digital solutions for finance in Brazil and tour studio.


Field visit with Jeitto salesperson and discussion on financial literacy with head of customer experience.


Tour of CUBO incubator and co-working space. Panel discussion with representatives from Redpoint, CUBO, and ITAU.


Tour with SP-Urbanismo, a government funded organization for development and bridge between public and private sectors.


End the tour on the rooftop of the Martinelli Building.  Reflection, discussion, and wrap-up over lunch.

Special Guests